Digital leaders want to build the best experience

Turbulent times call for leadership. That especially applies in a digital world with constant change and transformation. Solo entrepreneurs and big businesses try to outmaneuver each other online to gain any slight advantage. Rachel Miller, Matthew Owen, Mark Boothe and Winnie Sun are leading digital competitors but—coming from different markets—not with each other. Together they talked about what it takes to be a digital leader in a digital world. Miller is the marketing lead for SAP, a cloud business software company. As she describes her work, “I woo people for a living.” With more than 25 years’ experience transforming companies,…...