Doing Right Things First Pays Off In the Long Run

Create brands that hold onto your loyal customers for a lifetime Taking the easy way out might save time and effort in the short term, but you usually have to exert wasted resources later by not attending to details on the first try. “Choose to do the right thing, rather than the quick or easy one,” said business expert Lyndon Johnson. “They are like principles. Saying you believe in something is great, but demonstrating it via actions — even where it may not be the best short-term commercial benefit — is harder.” He speaks from years of experience. Johnson founded the Think Differently…...