The Rise of Data-Driven Investing

5 min read

When JCPenney reported its financial results for 2Q 2015, it came as quite a shock to the market. The US retail giant outperformed most analyst expectations, which subsequently led to a 10% surge in its stock price over the next 2 days. But not everyone was caught off guard… RSMetrics, a Big Data intelligence firm for businesses and investors, used satellite imagery of JCPenney parking lots during the quarter to confirm that traffic into its stores across the country was in fact increasing. The firm’s clients (mostly hedge funds) who paid to obtain this satellite imagery could thus deduce, virtually…...

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Justin Chan Dr Chan founded DataDrivenInvestor.com (DDI) and is the CEO for JCube Capital Partners. Specialized in strategy development, alternative data analytics and behavioral finance, Dr Chan also has extensive experience in investment management and financial services industries. Prior to forming JCube and DDI, Dr Chan served in the capacity of strategy development in multiple hedge funds, fintech companies, and also served as a senior quantitative strategist at GMO. A published author at professional journals in finance, Dr. Chan holds a Ph.D. degree in finance from UCLA.

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