Why KPQs Are the New KPIs

Business leaders have largely focused on key performance indicators (KPIs) over the last several years when making decisions to shape their companies. KPIs are certainly not going away or losing importance, but there is an increasing trend toward key performance questions (KPQs). Whereas KPIs are metrics related to specific business outcomes, KPQs pose broader questions that help executives gather information to make more informed choices. As you’ll soon see, the best approach is to realize the value of both KPI metrics and KPQs. Here are some reasons why decision-makers are paying more attention to KPQs while not casting aside their KPIs…....