Top Marketers Keep Customers in Mind

2 min read

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Customers satisfied with the products or services a business provides are more likely to continue doing business with that company. The key is to maintain their constant flow to the enterprise.  Marketers who succeed have the most complete strategies. Count Brian Shiraho among them. A professional copywriter at Upwork and digital marketer, during an Africa Tweet Chat he discussed incorporating customers in digital marketing strategies. Business owners have to think of their customers first. The consumers are the ones who pay to keep the lights lit.  “Companies fail because they don’t incorporate the customer when making a product,” Shiraho said…....

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Jim Katzaman Jim Katzaman is a manager at Largo Financial Services. A writer by trade, he graduated from Lebanon Valley College, Pennsylvania, with a Bachelor of Arts in English. He enlisted in the Air Force and served for 25 years in public affairs – better known in the civilian world as public relations. He also earned an Associate’s Degree in Applied Science in Public Affairs. Since retiring, he has been a consultant and in the federal General Service as a public affairs specialist. He also acquired life and health insurance licenses, which resulted in his present affiliation with Largo Financial Services. In addition to expertise in financial affairs, he gathers the majority of his story content from Twitter chats. This has led him to publish about a wide range of topics such as social media, marketing, sexual harassment, workplace trends, productivity and financial management. Medium has named him a top writer in social media.

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